Promoting small business owners through shared learning

Practical know-how

Posted by on Mar 7, 2013

  To learn more about Francis Newman’s work, visit Message Matters http://www.message-matters.com © Copyright Francis Newman 2013. All rights...

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Ideas and new approaches

Posted by on Feb 28, 2013

  To learn more about Francis Newman’s work, visit Message Matters http://www.message-matters.com © Copyright Francis Newman 2013. All rights...

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Social media and networking

How the online and social media explosion is reshaping business and marketing

Posted by on Apr 2, 2012

  by Paul Sheals. I was recently watching a great video about Linear Thinking and how this has shaped business for years but has been blown apart by the Digital and Social...

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Pitstop videos

Posted by on Mar 1, 2013

  To learn more about Francis Newman’s work, visit Message Matters http://www.message-matters.com © Copyright Francis Newman 2013. All rights...

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Recent Posts

The difference a copywriter can make to your message

  To learn more about Francis Newman’s work, visit Message Matters http://www.message-matters.com © Copyright Francis Newman 2013. All rights...

Why your knowledge is your greatest asset (Knowledge & Information)

  To learn more about Francis Newman’s work, visit Message Matters http://www.message-matters.com © Copyright Francis Newman 2013. All rights...

Making better decisions (Response & Reaction)

  To learn more about Francis Newman’s work, visit Message Matters http://www.message-matters.com © Copyright Francis Newman 2013. All rights...

Build a marketing hub

Build a marketing hub

  by Leigh Wallinger. The way your prospects want to buy has changed significantly over the last 5 years and there is no going back. Prospects now use the Internet to identify, research and evaluate possible suppliers. If your product/service can be purchased online, it is unlikely your prospect will even want direct contact with your staff. Everything will...

Focus your marketing onto your target

Focus your marketing onto your target

by Leigh Wallinger. Small business owners are often guilty of wasting both time and money on inappropriate marketing activities. They don’t do it deliberately but the consequences can be serious. Not only is the time and money gone forever, what’s worse is that these activities simply don’t generate any new prospects. The worst “crime” of all is to...

How to make marketing successful

How to make marketing successful

by Leigh Wallinger. For many small business owners, marketing is a source of great frustration. It seems that whatever they do, their marketing simply doesn’t produce the required results. It is likely this failure is caused by them doing something wrong. All small businesses need more sales. This pressure causes small business owners to try and close deals...